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Stephen R. Clark,
CleverSmith WritingTM
10109 Unity Avenue, Cleveland, OH 44111-1267
Stephen@CleverSmith.com • (216) 367-2420, office
Communications • Publishing •
Proposal Development • Education • Social Media • Consulting •
Ministry Management
KEY SKILLS:
Professional Writing,
Communications Planning and Execution, Publishing & Publications
Development, Editing, Social Media Development and Management,
Intranet/Web Management & Content Development, Project/Process/Event
Management, Ministry Management, Branding, Public Relations.
WORK
HISTORY:
COMMUNICATIONS /
CONSULTING
3/10 -
Present, Principal / Writing & Consulting Top
Stephen R. Clark,
CleverSmith WritingTM
Writing & Communications Services
Cleveland, Ohio
www.CleverSmithWriting.com
I am currently offering
freelance corporate, organizational, and individual communications
management, consulting, ghostwriting, writing, social media
management, accreditation document development, and related
services. Recent and recent/current clients include Transformational
Leadership Forum/Dr. Robert Fomer, Chancellor University,
and Rev. John O. Anderson.
COMMUNICATIONS /
HIGHER EDUCATION
8/09 -
3/10, Executive Director of Communications
Top
Chancellor University
Cleveland, Ohio,
www.ChancellorU.edu
With no budget or staff, reporting to the Provost and COO, I was
responsible for brand management, social media, internal
communications, collateral and publications development and
management, Cleveland/N.E. Ohio public relations, website content
management and refreshing, process management, and accreditation
document development, as well as overseeing university and alumni
relations efforts, events, and outreach. I established and managed
on a daily basis the Facebook (www.facebook.com/ChancellorUniversity),
Twitter (twitter.com/chancelloru),
YouTube (http://www.youtube.com/chancelloru)LinkedIn, and other social media accounts.
2/09
- 8/09, Director of Communications
Top
SignificantFederation LLC
San Diego, CA / Cleveland, Ohio
With no budget or staff, I was responsible for internal/external
communications, publications, advertising, branding, website
development, e-mail newsletters, PR, and supporting accreditation
document development at various schools, etc. (www.SignificantFederation.com
is the investor group who owns and operates Chancellor University,
as well as other schools.)
9/08 -
1/09, Director of Communications & Marketing
Top
Chancellor University
Cleveland, Ohio
With no budget or staff, reporting to the Provost, I was responsible
for internal/external communications, publications, advertising,
re-branding, getting a completely new and expanded website up within
fewer than five months, e-mail newsletters, PR, and supporting
accreditation document development.
BOOK PUBLISHING
9/06 -8/08,
Project Editor Top
Wiley Publishing, Consumer Dummies
Indianapolis/Fishers, Indiana
As a Project Editor for Consumer Dummies, I provided day-to-day
contact and support for authors during the writing and development
of their books. I also project managed the editorial and production
schedules, illustrations, proofing, reviewing, and so forth, as well
as refined the Table of Contents and help shaped the overall text;
All this while keeping a close eye on multiple deadlines since all
PEs handled several books at once. Books I have managed include Seasonal Affective Disorder FD,
Football FD 3e, U.S. Military History FD, Intermediate Spanish FD, and
The Book of Revelation FD.
COMMUNICATIONS /
CONSULTING
8/01 -
8/08, Principal / Consulting
Top
Stephen R. Clark, Epiphany Lane CommunicationsTM
Writing & Communications Services
Fishers, Indiana
www.EpiphanyLane.com
I offered corporate, organizational, and individual communications
management, consulting, ghostwriting, writing, and related services
for creating effective communications products. My clients included
Michael Clifford, The Anchor Group, Newport Creative, Sallie Mae,
Alpha Books, Adams Media, Zondervan, Time Life Publishing, and
others..
COMMUNICATIONS / CORPORATE
4/98
- 7/01, Corporate Communications/PR Manager
Top
Best Access Systems (now a
division of Stanley Security Systems)
Indianapolis, Indiana
With no budget or staff, reporting to a VP, I was responsible
for all employee and corporate communications, public relations
(non-product), community affairs, and internal publications. I also
regularly interacted with senior company executives. I was deeply
involved in the development of our company’s Intranet (design
policies, etc.) and was responsible for corporate event planning and
implementation including the annual off-site Management Conference
and Top Gun Sales Conference (these were held in locations such as
Cancun, San Diego, and Hawaii). I also created communications
policies and an evolving employee communications program where none
existed previously.
COMMUNICATIONS / TECHNICAL SALES PROPOSAL DEVELOPMENT
4/97
- 4/98, Proposal Specialist
Top
Rolls-Royce
Corporation (formerly Allison Engine Company) Indianapolis, Indiana
I was responsible for supporting aerospace proposal development
needs for the various business units. I also helped to further the
development of more consistent proposal and documentation standards,
as well as helped to develop processes for archiving materials on
the corporate Intranet using Documentum.
COMMUNICATIONS /
CONSULTING
3/96
- 4/98, Principal / Consulting
Top
Stephen R. Clark, Writing
& Communications Services Indianapolis, Indiana
I offered corporate and organizational communications management,
consulting, writing, and related services for creating effective
communications efforts as well as marketing. My clients included:
Business & Professional Exchange, Farm Bureau, YMCA of Greater
Indianapolis, Aearo, Communico, Home Therapy Systems, AT&T WorldNet,
Macmillan Publishing, CashFlowPLUS, Ambassador Consulting, Moody
Press, Turning Point Associates, Caskey Training Systems, among
others.
COMMUNICATIONS / CORPORATE
Proposal
Development / Process Management / Employee Communications
1/95
- 3/96, Proposal Manager Top
AT&T
Solutions, Solutions Support Center (SSC) Morristown, New Jersey
I provided proposal management support for telecommunications
technical sales proposals, presentations, and related documentation,
serving as the team leader and document project manager. These
proposal teams included as few as 5 and as many as 50 or more
members. Leading the team involved matrix-managing members drawn
from a variety of disciplines as required by the Request for
Proposal (RFP). I managed all proposal input and production
activities, ensured proposals were responsive to client
requirements, and supervised Technical Writers, Proposal Editors,
and other support personnel. Additionally, I mentored SSC personnel
and served as resident subject matter expert in the area of proposal
development and document publishing.
4/94
- 1/95, Senior Technical Writer Top
AT&T
Solutions, Sales Response Center (SRC) Bridgewater, New Jersey
I provided writing, editing, and production coordination, as well as
proposal support for telecommunication sales proposals,
presentations, and related documentation, supporting the Proposal
Managers. I also provided proposal and process training to proposal
teams, and developed document publishing standards, templates, and
systems standards. I served as primary mentor for new personnel, and
was one of four founding members of the SRC. I served as the primary
writer and a key contributor to our proposal development quality
standards and process methods and procedures and served as one of
the trainers / presenters giving sessions on our process to various
personnel.
11/92
- 4/94, Senior Technical Writer Top
AT&T
Business Communications Services ACCUMASTER
Management Services (AMS), Sales Support Bridgewater, New Jersey
As the sole AMS Technical Writer, I provided writing, editing, and
graphics support for telecommunications sales proposals,
presentations, and related documentation. I also provided team
management and logistics support for a large special project and
developed documentation standards, templates, and other materials
which were distributed throughout AMS.
Finally, in early
1993, I was assigned to a telecommunications outsourcing project
involving Chase Manhattan Bank. I managed the documentation of
data-gathering efforts, provided project management assistance,
supervised two temporary employees, as well as provided writing,
editing, graphics, and document publishing support. During this
project I interfaced with senior AT&T and Chase executives, provided
documentation support at the final negotiation/contracting sessions,
organized and facilitated a week-long Chase Project win review, and
then wrote the win review document. This document served as a key
input into AT&T's new outsourcing business, AT&T Solutions.
4/92
- 11/92, Employee Communications Manager Top
AT&T
Treasury, Quality & Organizational Effectiveness Group Berkeley Heights, New Jersey
I was responsible for managing communication channels within AT&T
Treasury, which included producing a bimonthly employee newsletter,
T-NOTES. Formerly a quarterly newsletter, I redesigned T-NOTES,
enlisted a larger more active volunteer staff, and instituted a
reader response card. I assisted with coordinating special video
productions and conferences, managed a quarterly recognition
program, consulted on several quality and focus groups, managed the
distribution of Treasury information releases, and developed
collateral materials for college recruiting.
I frequently interacted with senior
AT&T executives and established an employee "Sound-Off!" channel
where feedback could be provided via e-mail, fax, company mail, U.S.
mail, phone mail, or in person. This allowed employees to share
concerns, issues, complaints, questions, and other comments,
anonymously if desired. Prior to my leaving Treasury, at least three
very sensitive issues which required the involvement of senior
management were satisfactorily resolved. I also established a
Treasury news fax system which allowed important announcements to be
distributed simultaneously to hundreds of sites across the country.
1/91
- 4/92, B&P Quality & Process Manager Top
AT&T
Network Systems (now Lucent Technologies) International Bid & Proposal Operations,
Quality & Process Management Group
Berkeley Heights, New Jersey
I was responsible for developing and documenting various
telecommunication B&P processes, communicating process changes and
improvements to the organization, and developing and implementing
related training. I also helped develop scripts and overheads for
executive presentations given by our Director and our Vice
President; wrote, edited, and published the first B&P Procedures
Manual, and facilitated several quality teams to baseline and
benchmark processes to clarify customer-supplier relationships and
requirements.
4/88
- 1/91, Proposal Integrator Top
AT&T
Network Systems (now Lucent
Technologies) International Sales Operations,
Bids
& Proposals Development Group Basking Ridge / Berkeley Heights,
New Jersey I was responsible for coordinating all aspects of the writing,
editing, and publishing of telecommunications sales proposals. I
wrote and rewrote Executive Summaries, cover letters, and other
marketing sections and was the Proposal Integrator for several major
proposals, including the Korea $29M cellular and the Telmex $150M
fiber optic wins. I also developed standard sales proposal
preparation procedures, initiated the use of standard
publishing/editing practices, organized the document retention and
tracking system, and led the effort to move from UNIX terminals to
PCs and desktop publishing methods.
I organized and ran several
organization-wide meetings and events at the Director and VP level
including, at the direction of our VP, the 1989 organization-wide
Help For A Troubled World! Project to address improving areas such
as communication, training, morale, recognition, standardizing
processes, etc. The project spanned more than a year, involved
dozens of individuals (including upper management to the VP level)
working in several small teams, and was included as part of our
division's Malcolm Baldrige Award application. Subsequently, I was
awarded a Silver Award in 1989, along with others in Network Systems
who were deemed to have made significant contributions to the
business during the previous year.
BOOK PUBLISHING
8/86
- 4/88, Managing Editor Top
Bridge
Publishing, Inc. (now Bridge-Logos
Publishing) South Plainfield, New Jersey
I was the primary person responsible for acquiring, editing, and
rewriting manuscripts; working with freelancers and authors;
marketing; and coordinating all book production. I also edited and
developed 23 titles and was involved in all phases of the company's
operations. I helped coordinate our involvement in the CBA trade
shows and handled publicity and marketing, writing promotional,
catalog, and ad copy, placing ads, and so on. I trimmed our large
backlist to a manageable size, completely rewrote the catalog,
initiating cover redesigns on our bestsellers, and acquired
significant new titles that were well-received in the marketplace.
COMMUNICATIONS /
CONSULTING
7/84
- 8/86, Principal / Consulting
Top
Stephen R. Clark, Writing
& Communications Services Findlay, Ohio
I offered writing, ghostwriting (books, articles), editing,
publicity writing, graphic design, newsletters, marketing, and
consulting. Some of my clients included Harper & Row, Here's Life
Publishers, Kuss Corporation, WTLW-TV 44, James Peter Associates,
Prentice-Hall, Findlay Area Arts Council, and others.
COMMUNICATIONS / HIGHER
EDUCATION
7/83
- 7/84, Director of Public Information & Publications Top
Bluffton
College (now Bluffton University) Bluffton, Ohio
I was responsible for supervising a volunteer staff of up to 10 students;
covering all aspects of college news and sports activities; writing,
editing, and designing all college publications; developing print
ads, radio spots, and TV commercials; and working with area media;
marketing the college. I also assisted with alumni fundraising
efforts through developing materials and organizing events, and
served as an advisor to several student publications. Additionally,
I redesigned all of the college publications giving them a fresher,
more contemporary and unified look.
COMMUNICATIONS /
CONSULTING
11/82
- 7/83, Principal / Consulting Top
Stephen R. Clark, Writing
& Communications Services
Findlay, Ohio
I offered writing, ghostwriting (books, articles), editing,
publicity writing, graphic design, newsletters, and consulting. Some
of my clients included Harper & Row, Here's Life Publishers, Kuss
Corporation, WTLW-TV 44, James Peter Associates, Prentice-Hall,
Findlay Area Arts Council, and others.
MAGAZINE PUBLISHING
8/80
- 11/82, Senior Editor
Top
Christian
Bookseller magazine, Christian Life, Inc. (now Christian Retailing)
Wheaton, Illinois Reporting to the Publisher/President, I
was responsible for all editorial, design, production, and marketing
for this controlled circulation trade magazine with a monthly
circulation of 10,000. I initiated a complete redesign of the
magazine (bringing it out of the 50s into the 80s) and expanded
editorial coverage. I also created an expanded book review section
which included brief reviews of every Christian / religious book
published each month (that we were aware of). This involved
utilizing a group of up to 25-30 volunteer reviewers, most of them
located in the Chicago area. I also coordinated our involvement in
the CBA trade show.
My other responsibilities included
editorial work for Christian Life magazine, interviewing prominent
Christian personalities, doing editing and writing cover copy for
Creation House Books, working as an instructor for Christian Writers
Institute, writing fundraising letters for Christian Life Missions,
and writing and designing ads and direct mail for all divisions of
Christian Life, Inc. After being at the magazine only six months,
Bob Walker, the Publisher, came into my office and handed me a
letter saying, "This is really for you." The letter was from Ken
Taylor, president of Tyndale House Publishers and author of The
Living Bible. In the letter Mr. Taylor stated that he was thoroughly
impressed with the changes and improvements that had occurred in
Christian Bookseller over the previous few months..
INDUSTRIES/MARKETS
IN WHICH I'M EXPERIENCED:
Top
Security, Aerospace, Telecommunications, Manufacturing, Consulting,
Book Publishing, Magazine Publishing, Education, Sales, Retail,
Construction, Education, Church, and more. EDUCATION:
Top Evangel University, Springfield,
MO (B.A. in English [with writing
emphasis]
& Biblical Studies, with a
Psychology Minor)
Southwest Missouri State University,
Springfield, MO ADDITIONAL
EDUCATION: Top
Ministry:
2010 Basics Conference: A Conference for Pastors on Preaching,
www.ParksideChurch.com/Basics
International Association of Business Communicators (IABC):
> President of Cleveland IABC Chapter, 2011-2012
> Cleveland IABC, Nonprofit Communication in a Digital Age Work,
workshop, March 2010.
> IABC Heritage Conference, attended several social media and
communication related workshops, November 2009.
IUPUI
courses (HR Certificate Program): (June, 1997) Introduction to
Human Resources Management, Recruitment Interviewing &
Selection, Train the Trainer; (Fall, 1997) Developing Effective
Training Programs, Employee & Labor Relations;
(Spring, 1998) Compensation. Selected
courses, AT&T School of Business (1988-1996): Contracting for Project Managers,
Direct Marketing Techniques, Introduction to Marketing, Introduction
to Project Management, Leadership for the Future, Managing
& Improving Processes with Quality, Managing Organizational
Conflict, Managing People & Performance, Mini-MBA,
Project Management Essentials, Team Leader Training.
MEMBERSHIPS:
Top Evangelical
Press Association (EPA)
International Association of Business Communicators (IABC) --
currently President of the Cleveland chapter (www.iabccleveland.com).
VOLUNTEERING:
I am currently an active member of MetroAlliance Church in Cleveland
where I am involved in leading communications efforts and providing
adult teaching and preaching support, as well as participating in
other ministries and community outreach. With our communications
team, I established the church’s Facebook page (www.Facebook.com/MetroAllianceChurch).
SOFTWARE:
Top
I am very proficient with Word and other word processing software. I
regularly use PhotoShop, FileZilla FTP, MS FrontPage, PowerPoint,
Excel, Outlook, Acrobat, Spybot, and more. I am familiar with
CorelDraw, DreamWeaver, Illustrator, WordPerfect Office, InDesign,
Corel Video Studio, Audacity, and many more. I am also familiar with
DOS, UNIX, and HTML.
SELECTED ACCOMPLISHMENTS
SUMMARIES BY CATEGORY:
Top
MINISTRY
– Have delivered sermons on short-term missions trips to Mexico and
served as a leader on those trips; organized small
groups
and small group training; facilitated small group study; served as
Sunday school superintendent and teacher; organized volunteers and
schedules for nursery and other support services; managed
communications efforts for churches, including news releases,
publications development, email newsletters, web site management,
and social media; served on church growth committee; facilitated
workshops; coordinated special all-church studies which included
handling communications and small group leader training; currently
help with preaching and teaching duties as well as communications
efforts.
BOOK
PUBLISHING - Oversaw the consolidation of backlist; acquired
several new titles; built and maintained relationships with every author;
reviewed all manuscripts; supervised production staff and freelance editorial
support; developed 23 titles in two years; developed and placed ads; coordinated
all marketing efforts; served on the corporate executive management team
and helped set strategy and planning for the company. Top
BUSINESS
PROCESS IMPROVEMENT -
Initiated and led a business-unit wide
project, coordinating a dozen+ sub-teams, to address improving areas such
as internal communication, training, morale, cross-group interaction, recognition,
process, and more / the year long effort involved VPs and executive level
managers / won a Sliver Award / many of changes implemented are still in
place; have served as primary writer for three proposal process manuals. Top
CORPORATE
& EMPLOYEE COMMUNICATIONS -
Developed multiple channels
to provide critical and timely communication to employees scattered over
the US and several global locations; established employee "Sound Off!"
channel allowing employees to share concerns, issues, complaints anonymously
with executive leadership; facilitated improved open and honest communications
between executive leadership and staff; mediated the process of addressing
sensitive issues; promoted diversity awareness; assisted in coordinating
training opportunities; developed executive level presentations; organized
and facilitated events for and involving VPs and other executive level
corporate managers; developed college recruiting materials; developed sales
support material aimed at external (global and Fortune 500) clients; developed
internal communications and community relations plans in support of strategic
objectives. Top EVENT
PLANNING - Coordinated off-site team meetings and conferences
in a variety of locations for groups of 12 - 100+; selected and booked
sites; specified event requirements; oversaw all details of events from
meeting needs to banquets; coordinated arrangements with event services
vendor; held vendors accountable to budget. Top MAGAZINE
PUBLISHING -
Coordinated redesign of
national trade magazine; developed
ads, direct mail, and other marketing materials; supervised production
staff; maintained editorial calendars; reviewed incoming manuscripts; significantly
expanded the book review section using dozens of volunteer reviewers; obtained
all new columnists; served on the corporate executive management team and
helped set strategy and planning for the company; received kudos for improvements
from publishing industry leaders. Top PROPOSAL
MANAGEMENT & DEVELOPMENT - Coordinated proposal teams of
5 to 50+ people; developed technical sales proposals from a few pages in
length to as many as 40 volumes; provided proposal development to teams,
support providers, executives, and others; developed proposal style guides
and process manuals; built proposals in a virtual environment working with
globally deployed resources; managed full range of resources and support
services such as graphics services, word processing, printing, etc.; trained
proposal teams in professional sales proposal writing techniques. Top PUBLICATIONS
MANAGEMENT -
Developed monthly, bi-monthly, and quarterly publications,
brochures, news releases, catalog, viewbook, and all other publications
for college; coordinated large and small print orders with book and other
printers; coordinated use of outside vendors (graphics, typesetting, editors,
writers, etc.). Top PUBLIC
RELATIONS -
Coordinated all PR efforts of companies, college, magazine, and book
publishing company; have handled media and community relations for a
variety of groups.
Top TRAINING
- Developed and conducted organization wide skills assessment
evaluation; issued reports to each individual and supervisors; developed
proposed training plan for each individual to address skill gaps; coordinated
the development and delivery of Negotiations Training and Proposal Training;
have conducted brief informal training sessions / seminars on various topics. Top WRITING
-
Have written on a wide variety of topics, both technical and
non-technical, aimed at diverse audiences; articles, collateral
materials, news releases, scripts, ad copy, software manuals, etc.;
ghostwritten books; developed print communications materials for
churches and organizations; gathering information and reporting on
individuals and projects for news items; have done research using the
Internet to gather information for articles; can write about almost
anything in almost any style required. Top
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Stephen R. Clark
10109 Unity Avenue • Cleveland, OH 44111-1267 • 216-333-3172
© Stephen R. Clark. All Rights Reserved. |
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